7 Tips for Launching a Freelance Writing CareerI’ve only been freelancing full-time a little over a year, but I’m already making a decent living. If current trends continue, in 2021 I…Mar 11, 20212Mar 11, 20212
When Holiday Traditions Become BurdensAmong the Christmas ornaments I unbox every year are a few handmade gingerbread men, a hole punched through their foreheads with a loop of…Dec 22, 2020Dec 22, 2020
Mayor Lightfoot: You Need to Open Chicago’s Beaches in 2021On Saturday, August 9, Chicago mayor Lori Lightfoot visited the concrete-lined lakeshore just south of Montrose Beach after hearing of a…Aug 30, 2020Aug 30, 2020
Published inThe StartupI’m a Writer, Not a MarketerThe other morning I woke up with the word “plinth” in my head. I couldn’t remember the dream, but the word hung at the front of my…Aug 3, 20201Aug 3, 20201
5 Ways to Stay Creative When You’re Stuck at HomeIt can be hard to find inspiration when you’re looking at the same four walls and talking to the same people (or no one at all) day after…Jun 23, 2020Jun 23, 2020
What Kind of Writer Do You Need?Your company has something it needs to communicate. “We need a writer!” you cry. No problem — there are plenty of writers. Almost too many…May 1, 2020May 1, 2020
Published inThe StartupDon’t Let Corporate Jargon Infect Your Ad CopyRecently a LinkedIn connection shared a photo she’d taken of an ad at the airport. I don’t want to ID the company, so let’s just say it…Feb 17, 2020Feb 17, 2020
Is Grammar Out of Style?Last month the Apostrophe Protection Society called it quits, saying that “ignorance and laziness” have won the battle for the proper use…Jan 5, 20204Jan 5, 20204
Published inThe StartupWhy Your Company Needs an Editorial Style Guide (From Day 1)Most small businesses and startups don’t have an editorial style guide. By a “style guide” I mean a document that not only outlines style…Nov 21, 2019Nov 21, 2019
Published inThe StartupThe Best Content Writing Is InvisibleOne of the challenges content and copywriters face is a misunderstanding of the effort and craft that goes into writing. This is because…Oct 31, 2019Oct 31, 2019
Handling Remote Work Successfully: 7 Tips for Employees and ManagersNot long ago, my former workplace decided to expand its work from home policy. Previously, we’d only been able to work remotely one day a…Oct 24, 20191Oct 24, 20191
3 Reasons Copywriters Need a Creative Brief — and Why Businesses Need One TooWhen I started work as an in-house content manager as a startup many years ago, I was the sole content professional at the company, and…Sep 24, 2019Sep 24, 2019
UX Writing Starts with EmpathyI have been learning about UX writing, and I see terrible UX everywhere now. Most recently, I noticed it while trying to pay a parking…Aug 20, 2019Aug 20, 2019
How Social Media Is Changing Power Dynamics in the World of WorkRecently a tweet from a woman trying to find a job went viral after she had a truly horrible interview. Such an experience isn’t unusual —…Feb 12, 2019Feb 12, 2019